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Premier League side Crystal Palace has announced that Net88 has become its principal club partner in what has been described as a record deal.
The two-year deal will commence for the upcoming 2024/25 season and will see the online gaming platform feature as Palace’s men’s official front-of-shirt sponsor.
Net88’s logo will also feature on the official training wear of the Eagles, while visibility of the brand will also be present on matchdays at Selhurst Park and on the club website.
Crystal Palace Chief Commercial Officer Barry Webber said: “We’re pleased to announce this principal partnership ahead of the upcoming Premier League campaign as we build upon the excellent form of the men’s team at the end of last season, culminating in the selection of four players for the England Euros squad, more than any other Premier League club.
“Net88 is a global online gaming platform for sports and gaming fans alike, and we’re looking forward to working with them at this exciting time.”
A Net88 spokesperson added: “Everyone at Net88 is excited to work with Crystal Palace after a fantastic end to last season. We are delighted to join a club that is moving forward with their great young talent.
“We are proud to be the club’s front-of-shirt sponsor and aim to build a successful relationship with the team and their passionate fans.”
This deal comes despite Premier League clubs voting to outlaw front-of-shirt gambling sponsors by the end of the 2025/26 season back in April, though nevertheless has still also seen fellow Premier League sides Wolves and Aston Villa secure front-of-shirt deals with gambling brands in recent weeks.